Open 24/7, 365 days a year — including Chinese New Year Day 1 and Day 2. Because grief does not take a holiday.

Madam shun founder of ffs

Madam Shun
Founder, FFS Funeral Flowers

 

Since 2010

Meet the Founder

My name is Madam Shun. I am a Singaporean aunty who sells funeral flowers. And I am very proud of it.

I know, I know — not the most glamorous thing to tell people at a dinner party. But after 15 years of running FFS Funeral Flowers Singapore, I have come to understand something most people don’t: the florist who shows up on the hardest day of your life matters more than any other florist in the world.

I grew up in Singapore. I understand our customs, our superstitions, and our many ways of saying goodbye. I have delivered funeral flower stands to void deck wakes in Tampines at two in the morning. I have rushed casket sprays to church halls in Bishan on a Sunday afternoon. And yes — I have opened my shop on Chinese New Year Day 1, when every single other florist in Singapore had their shutters down.

This is my story. And I think it is worth telling.

The Night That Changed Everything

How It All Started

It was 2010. I had been working as a florist for years — mostly weddings, grand openings, Valentine’s Day. Cheerful work. Colourful work. The kind of work where customers arrive smiling and leave smiling.

Then one evening, my neighbour knocked on my door. Her mother had passed away. She needed funeral flowers delivered to a wake in Bedok by the following morning. She had already called three florists. All three had said no — too last-minute, they said. Too difficult, they said.

I said yes.

I stayed up that night arranging a condolence flower stand for a woman I had never met. I delivered it at six in the morning. When my neighbour saw the arrangement at the wake, she cried — not from sadness, but because someone had bothered to show up.

That was the morning I decided: this is the work I want to do. Not because it is easy. Because it matters.

“Three florists said no. I said yes. I stayed up all night — and by six in the morning, the flowers were there.”

— Madam Shun, Founder of FFS Funeral Flowers Singapore

I started FFS that same year. From the very first day, I made one rule: we do not say no because of timing. If the wake is happening, the flowers will get there.

2010

FFS Funeral Flowers Singapore founded by Madam Shun after her neighbour could not find a florist willing to help.

2011

First CNY Day 1 delivery — while every other florist in Singapore was closed, FFS stayed open.

2014

Expanded to serve all religions: Buddhist, Taoist, Christian, Catholic, Hindu, and Malay Muslim wakes.

2018

Launched 90-minute express island-wide delivery — the fastest turnaround of any dedicated funeral florist in Singapore.

2025

Over 5,000 families served. Still open every single day. Still answering the phone at 3am.

Why We Open on Chinese New Year — When Everyone Else Refuses

Chinese New Year

Let me be honest with you. When I first told other florists I was planning to open on Chinese New Year Day 1 and Day 2, they looked at me like I had said something scandalous.

“Madam Shun, you cannot lah,” they said. “Funeral flowers on CNY — very pantang one. Bad omen for the whole year.”

I understand the concern. In Chinese culture, death and mourning during the New Year period is considered inauspicious. Many florists genuinely believe that handling funeral arrangements on Day 1 or Day 2 will bring bad luck to their business for the rest of the year. I respect that belief. I really do.

But here is the thing: people in Singapore still pass away on Chinese New Year. Elderly grandparents, sick relatives, people whose bodies do not check the calendar before giving out. Their families are grieving. Their wakes still need to be held. And when they call every florist in the Yellow Pages — and every single one is closed — where do they go?

“A family once called me at 8am on CNY Day 1. Their grandfather had passed overnight. They had tried six other florists. All closed. I had their flower stand delivered by 10am.”

— Madam Shun

They called FFS.

I made my peace with the superstition a long time ago. If opening my shop on Chinese New Year Day 1 is bad luck, then it is bad luck I am willing to carry. Because the alternative — a grieving family with no flowers at their loved one’s wake — is something I am not willing to accept.

Every year since 2011, FFS has been open on CNY Day 1 and Day 2. Every year, the phone rings. And every year, we answer it.

One Phone Call That Made Me Question Everything

The Moment That Broke My Heart

A few years into running FFS, I got a call that I still think about today.

It was a man — a close friend of mine, actually, an Indian Singaporean I had known for years. He was calling because his uncle had passed away suddenly. The family was Hindu. The wake would only be held for one night, as is the tradition in many Indian Hindu funerals — the body is typically cremated within 24 hours of passing.

He needed condolence flowers delivered within three hours. Not tomorrow. Not by evening. Within three hours — or there would be no flowers at the wake at all.

He had already called four other florists in Singapore. Not one of them could do it. Some did not even understand why the timing was so urgent. They had said to him: “Tonight? Cannot lah. Our last delivery is at 6pm.”

He was close to giving up. Then he called me.

We made it. Barely — but we made it. I called my delivery driver, we pulled the freshest funeral bouquets and a standing arrangement, and the flowers arrived at the void deck with forty-five minutes to spare.

But what stayed with me was not the delivery. It was my friend’s voice on the phone when he called the other florists. The disappointment. The helplessness. The feeling that nobody in Singapore understood or cared enough about his community’s funeral customs to make an effort.

That was the day I made a second promise to myself: FFS will serve every community in Singapore. Not just Chinese funerals. Not just the traditions I grew up with. Every religion. Every race. Every custom. If you are grieving in Singapore, you deserve a florist who understands.

FFS in numbers

2010
Year FFS Funeral Flowers Singapore was founded

5,000+
Families served across Singapore since founding

90 min
Express delivery island-wide — the fastest in Singapore

24 / 7
Open every day — including CNY Day 1 & Day 2

$0
Island-wide delivery fee — always free

“Hindu wakes are often held for just one night. If the flowers don’t arrive in time, they don’t arrive at all. Most florists don’t know this. We do — and we plan for it.”

— Madam Shun, on serving Singapore’s multicultural community

Today, FFS delivers funeral flowers for all religions across Singapore — Buddhist, Taoist, Christian, Catholic, Hindu, and Malay Muslim ceremonies. We know the customs. We know the flower colours. We know when urgency is not a request but a necessity.

Why Families Choose Us

What Makes FFS Different as a Funeral Florist in Singapore

There are many florists in Singapore. Here is why over 5,000 families have chosen FFS — and why most of them call us back when the time comes again.

We Are Open When Others Are Not

24 hours a day, 365 days a year — including Chinese New Year Day 1 and Day 2, Deepavali, Hari Raya, and every public holiday. Death does not keep office hours, and neither do we.

We Understand Every Culture and Every Religion

Buddhist, Taoist, Christian, Catholic, Hindu, Malay Muslim — we know the right flowers, the right colours, the right customs for each tradition. We grew up in Singapore. We understand what these moments mean. Read our funeral traditions guide →

We Deliver Fast — Because You Cannot Wait

Our express funeral flower delivery reaches any address in Singapore within 90 minutes. For Indian Hindu wakes, Malay Muslim funerals, and any situation where time is critical — we are the florist who moves fastest.

We Treat Every Order Like It Is From Our Own Family

Madam Shun personally trains every florist at FFS on one principle: the person calling you is having one of the worst days of their life. Handle their order the way you would want someone to handle it for you.

Fresh Flowers, Always — No Exceptions

Every funeral wreath, condolence bouquet and standing spray is made with fresh blooms sourced that same day. We do not hold old stock and call it good enough. Not for this

Order Online or Call — We Work Around You

Browse and order through our website any time, or call +65 9135 4444 directly to speak to a florist. No bots. No automated menus. A real person who knows what they are doing.

What Our Customers Say

Real Families. Real Experiences.

“My dad passed away on the first day of Chinese New Year. I thought we would have no flowers at all. FFS was the only florist that picked up the phone. The flower stand arrived before the wake even started. I cannot thank them enough.”

Alan Tan / Bedok, Singapore · Buddhist Wake

“We needed a cross wreath for my mother’s church service at very short notice on a Sunday morning. FFS delivered within two hours. The arrangement was beautiful and exactly what a Christian service calls for. Very professional.”

Grace Lim / Bishan, Singapore · Christian Funeral

My uncle’s Hindu funeral had a very tight window. FFS was the only florist who understood the urgency without me having to explain everything. They knew. The flowers were there on time. Madam Shun personally called to confirm. That meant so much.”

Rajan S. / Woodlands, Singapore · Hindu Wake

“Ordered at 11pm on a weekday. I was not even sure anyone would answer. Madam Shun answered herself. The condolence wreath was delivered by 1am. I have never been more grateful for a florist in my life.”

Michelle Ng / Tampines, Singapore · Taoist Wake

“Simple, honest service. I told them my budget, they did not push me to upgrade. The casket spray was fresh, elegant, and arrived perfectly on time at Singapore Casket. This is the florist I will always recommend.”

Daniel Ong / Toa Payoh, Singapore · Buddhist Funeral

“FFS understood our Malay Muslim customs without us needing to explain. Simple, white, respectful arrangement. Delivered to our block on time. The family was very touched. Thank you Madam Shun.”

Nurul H. / Jurong West, Singapore · Muslim Wake
Browse All Funeral Flowers →